It’s time for our first Grand Slam fashion overview in 2023! As always, major brands such as Nike, Adidas and Fila have the largest number of representatives, but we’re starting to have more diversity as several star players are now promoting new or lesser known apparel lines. Let’s have a look at the tennis fashion scene at the Australian Open.
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The Nike Melbourne collection mostly combines green and light purple hues with a colorful abstract print that represents a topographic map.
As many as four WTA players are no longer wearing the Swoosh in 2023. Moreover, Nike’s top representative Naomi Osaka is absent because of pregnancy. Despite that, Nike continues to dominate the Tour.
Aryna Sabalenka looks stunning in the Nike Women’s Spring Slam Dress and NikeCourt Zoom NXT White/Earth/Citron Women’s Shoe.
Emma Raducanu is seen here in the Nike Women’s Spring Slam Tank and the rush fuchsia version of the Nike Women’s Spring Slam Skirt, an all-over pleated design with an integrated shortie. The 2021 US Open champion’s shoe of choice is the Nike Zoom Vapor 11, a new model that comes as a…
