Women’s game is booming in 2022 – JWS

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Women’s volleyball is booming in 2022. Teams — and investors — are taking notice.

Last year’s NCAA championship game drew 1.2 million viewers on ESPN2, making it the most-viewed women’s college volleyball match ever on ESPN’s networks. The total marked a 71 percent increase from the spring championship and a 119 percent uptick from 2019.

The championship benefited from the two contenders — Wisconsin and Nebraska, both traditionally strong programs — but momentum has continued this season.

At No. 1 Texas, which is headed to the NCAA Tournament semifinals for the 10th time in the last 15 years, senior outside hitter Logan Eggleston has noticed the change.

“I would kind of compare it to a Duke basketball game, if I’m being honest,” Eggleston told the Wall Street Journal. “The crowds are right on top of you. It’s super loud. You can’t even think when you’re in a game.”

The Longhorns will face No. 2 seed San Diego in their semifinal Thursday at 7 p.m. ET, while No. 1 seed in Louisville will go up against No. 2 seed Pittsburgh at 9:30 p.m. ET. Both matches will air on ESPN.

The national championship match is set for Saturday at 8 p.m. ET on ESPN2.

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