WNBA: Alysha Clark, Brianna Turner on Athlete Immersion Program

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This past week, a group of athletes and business personnel came together in New York City for a groundbreaking initiative. Among those present were WNBA players Alysha Clark and Brianna Turner. Clark is a member of the two-time defending champion Las Vegas Aces and Turner is a five-year veteran who is now playing for the Chicago Sky.

Both were part of Fanatics’ Athlete Immersion Program, which was conducted in conjunction with the University of Southern California (USC). Clark and Turner took part in four learning modules aimed at enhancing their knowledge in the areas of entrepreneurship, innovation, artificial intelligence and executive leadership under the guidance of various CEOs from major companies. Over the last couple of years, Fanatics, a popular sports apparel brand, has joined forces with many different entities within the sports world. Their internship program has partnered NFLPA and NHL; this past week players from the NFL also took part.

Through this curriculum, Clark and Turner were able to think long and hard about what they intend to do with their careers in their post-basketball lives. For WNBA players, the ability to maximize their potential in areas outside of the game is very crucial, considering that, while they are playing in the WNBA, some look…

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