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In 2024, there isn’t a looming narrative hanging over the NWSL. The league is no longer in the early stages of recovering from a widespread reckoning surrounding player welfare. It’s not a World Cup year either. Yes, the Olympics are coming and the U.S. women’s national team is going through a massive transition with incoming head coach Emma Hayes arriving later this spring, but the NWSL has a bit more clean air compared to 2023.
With that clean air, the league has grown in ways public-facing and behind-the-scenes. In the four months since Gotham FC won its first NWSL Championship at Snapdragon Stadium in San Diego, the offseason has dominated the conversation with an expansion draft for the two incoming teams, Bay FC and Utah Royals FC, the reigning champion Gotham loading up its roster through aggressive free agency moves and teams across the league going big on international signings, bringing talent like Barbra Banda, Asisat Oshoala and Jessie Fleming to the United States.
Existential challenges also still exist, with the main one being the clash between the international schedule and the NWSL’s footprint as more and more competitions get added each year. CONCACAF alone…
