The rise of the NWSL as a league isn’t stopping anytime soon. Denver has just been awarded the NWSL’s 16th franchise. This is the NWSL’s–and pro women’s soccer’s–first foray into Colorado. Fans will be waiting for more details about the brand and name, and hoping that they avoid everything that went wrong with the BOS Nation franchise.
Denver is a Women’s Soccer City
Last month, Denver was awarded the NWSL’s 16th franchise. They will begin playing in the 2026 season. The deal was made at a record expansion fee that reached $110 million. This marks the highest expansion fee ever paid in the history of American women’s sports.
The number isn’t just jaw-dropping, but it is also evidence of the rise of women’s soccer and the high demand for it. Before Denver, Boston joined the NWSL, and their expansion fee was $53 million. The difference between the two numbers shows how quickly the league is developing.
Who Owns Denver NWSL?
We already know who is behind the Denver team ownership group. It will be led by IMA Financial Group chairman Rob Cohen along with Project Level which is led by Mellody Hobson and former Washington Commanders president Jason Wright. Project Level is also a subsidiary of Ariel Investments.
Regarding the roles…
