Tonight, the 2024 WNBA champion will be crowned. Before then, catch up on the week’s women’s basketball news, including a landmark announcement from a pair of WNBA Finals rivals:
Unrivaled announces TV partnership with TNT
On Wednesday, Unrivaled, the forthcoming 3×3 professional league co-founded by WNBA Finals combatants Breanna Stewart and Napheesa Collier, announced a multi-year media rights partnership with TNT Sports.
More than 45 primetime games will be broadcast on TNT and truTV during the league’s inaugural season. TNT will show games on Mondays and Fridays, while truTV will house Saturday broadcasts. All games also will be available via streaming on Max. The season tips off on Friday, Jan. 17, 2025.
According to sports business reporter Joe Pompliano, the deals extends for six years and could be worth over $100 million. As Winsidr’s Rachel Galligan points out, it took the WNBA, a league founded with the backing of the NBA, 28 seasons to ink a deal of comparable value. (Unrivaled’s deal also suggests that the WNBA’s new package continues to undervalue the league, as pointed out by women’s basketball legend Cheryl Miller, among others.)
The early interest and investment in the league is further proof that it is the players, not the suits or…
