UConn women’s basketball star Paige Bueckers has signed an NIL deal with Nike, the company announced on Wednesday. She will be part of the campaign promoting Nike’s new G.T. Hustle 2 sneakers this season.
“I am blessed and honored to announce my partnership with Nike,” Bueckers said in a statement. “Joining the Nike family is a childhood dream come true. I can’t wait to see what we accomplish together on and off the court.”
The G.T. Hustle 2, part of Nike’s “Greater Than” series, feature a full-length Cushlon foam underfoot for comfort when running, as well as molded insoles. Nike says the shoes are designed to help “channel your inner two-way dog and run laps around the other team.” It’s only fitting the company has enlisted one of the most well-known UConn Huskies.
Bueckers’ NIL portfolio is an impressive one as it includes other big companies such as Gatorade, Crocs and Bose, among others.
Her basketball career has had a lot of ups and downs, but…
