The 2025 PWHL Takeover Tour was a smash hit, with the second-year league’s nine-game out-of-market series drawing record-breaking crowds across North America.
Built as both a marketing push and a way to size up cities for future expansion, the Takeover Tour has given hockey fans access to the PWHL from Seattle to Québec City.
“The PWHL Takeover Tour has been one of the most rewarding initiatives since our inception — for our fans, our athletes, and our staff,” said PWHL EVP of hockey operations Jayna Hefford.
Record-setting crowds packed PWHL Tour stops
According to a Friday press release, a total of 123,601 fans visited the Tour, setting a new US attendance record for professional women’s hockey with 14,018 cheering in Denver on January 12th — a mark that fell just over two months later when 14,288 fans filled Detroit’s Little Caesars Arena on March 16th.
More than half the games rank in the PWHL’s Top-10 most attended matchups, with the Takeover Tour’s January 8th Vancouver stop registering fourth on the list with its 19,038-strong sellout crowd.
Even more, the league estimates that 80% of the Tour’s attendees witnessed their first-ever PWHL game, making…
