Iga Swiatek, engaged in the quarterfinals at the Western & Southern Open, WTA 1000 in Cincinnati, made an interesting revelation regarding a very important moment in her life: the signing of her first sponsorship contract, and the pressure that resulted.On Thursday, August 17, 2023, Iga became the first tennis player ever to sign on as a global ambassador for Visa.Just yesterday, in the post-match press conference, she talked about her first sponsorship contract, now signed years ago, and the mixed feelings she felt at that moment.Swiatek explained: “I remember, you know, signing my first sponsorship deals in, like, 2019 and 2020 and how much pressure it put on my shoulders.
Not everybody understood, honestly, because even people kind of close to me sometimes, my family , they thought that it’s going to, I don’t know, give me wings and, like, I’m gonna be just proud and play my best game, you know.
But sometimes you feel like you need to perform better because they believe in you and you’re representing them. I really needed to work on that hard, and I did that and I’m over it. I’m just really happy that I work with such great companies and they want to be together with me on the journey.”
