The 2024 NWSL season is off to an exciting start, with games kicking off the weekend of March 16. The league has made great strides in the last year, from the new media deal to breaking attendance records. We’re seeing more NWSL sponsorships announced both for the league and individual teams. We take a look at a few of those new deals below.
Snickers – Washington Spirit
The Spirit announced that Mars’ Snickers would sponsor the 2024 season. The sponsorship includes Snickers on the sleeves of the jerseys and being named the official presenting partner for Washington’s Fan Appreciation Night in October. It’s a big sponsor for the Spirit, with quite a recognizable name now backing NWSL. It’s Mars’ first NWSL sponsorship.
Google Pixel – NWSL
In February, the league announced Google Pixel as the official mobile phone partner and the presenting sponsor of the playoffs and Championship game. They’ll also be creating a cool new program called Pitchside with Pixel. This new program will allow fans and content creators the opportunity to create pitchside content during NWSL matches using the Google Pixel.
Sutter Health – Bay FC
Ahead of their inaugural season, Bay FC announced Sutter Health as their front-of-jersey sponsor. It’s the…
