It seems that Steve Madden is stepping up their game in the world of sports marketing. The shoe company recently signed NIL agreements with not one, not two, but ten female athletes. Impressive, no? It looks like someone is following the lead of both Puma and Nike!

The campaign features quite an impressive lineup, including Auburn volleyball libero Fallan Lanham, Florida gymnast Rachel Baumann, and Maryland basketball guard/forward Faith Masonius. But it doesn’t stop there. Nebraska pole vaulter Jess Gardner, Oklahoma basketball guard Ana Llanusa, and Penn State forward Anna Camden are also part of the roster.

And let’s not forget about SMU volleyball middle blocker Alex Glover, Tennessee thrower Chandler Hayden, Wisconsin volleyball middle blocker Devyn Robinson, and Youngstown State basketball forward Paige Shy. Madden certainly wasn’t playing around when they put together this team.

Steve Madden Paid Partnerships

Steve Madden has been leveraging the influencial following these female athletes have on Instagram. Pictured above, is a sponsored post between Rachel Baumann and Steve Madden promoting their Possession Bright Multi Coloured Sneaker, along with a 20% off discount code.

Fallan Lanham also posted a sponsored Instagram post in parnership with Steve Madden. Pictured above, Fallan is seen wearing the Steve Madden Catcher Black Multi Sneakers. Again, Fallan has her own unique discount code to offer her followers and fans 20% off.

Joining Fallan Lanham and Rachel Baumann are Alex Glover, Paige Shy, and Faith Masonius who have also posted sponsored Instagram posts in partnership with Steve Madden. With each post, the female athletes get to share their personal style with their fans and following, while offering a generous discount code.

It’s clear that Madden is looking to make a statement in the world of women’s sports. By signing these ten female athletes, they’re showing that they’re committed to supporting and promoting women in sports. And with the rise of NIL agreements, it’s a smart move for the brand.

But what exactly does this mean for the athletes themselves?

Well, for starters, they’ll have the opportunity to promote Steve Madden products on their social media platforms. And let’s be real, who wouldn’t want to show off some fresh new kicks to their followers?

But it’s not just about the shoes. This partnership also gives these athletes a platform to share their own personal stories and experiences. And with Madden’s reach and influence, that message will be amplified even further.

And for Madden, it’s a win-win situation. By aligning themselves with these talented athletes, they’re able to reach a wider audience and tap into the world of women’s sports. It’s a smart move that’s sure to pay off in the long run.

Overall, I have to say, I’m impressed. Steve Madden may be known for their trendy shoes, but with this latest move, they’ve proven that they’re more than just a fashion brand. They’re committed to supporting women in sports and giving them a platform to succeed. And with this impressive lineup of athletes, I have no doubt that they’ll continue to make waves in the sports marketing world.

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Release Radar! The sneaker world is abuzz with the latest news: the release of the Bad Bunny x Adidas Campus Light sneakers! That’s right, the Puerto Rican superstar has teamed up with the iconic sportswear brand to design a sneaker that’s sure to turn heads. The release date is just around the corner, so let’s dive into what you need to know about these hot new kicks.

Bad Bunny

First things first, let me introduce you to Bad Bunny for those who are not familiar with him. Bad Bunny, born Benito Antonio Martínez Ocasio, is a Latin trap and reggaeton singer who has taken the music world by storm in recent years. With hits like “Mía,” “Dakiti,” and “Callaíta,” he has amassed a massive following of fans who can’t get enough of his unique sound and style. It’s no surprise that a collaboration with Adidas was a no-brainer for him.

The Details

Now, let’s talk about the design. The Bad Bunny x Adidas Campus Light sneakers are a muted cream colour with a chunky white sole that screams trendy. The upper is constructed of premium suede, and the sneaker features Bad Bunny’s signature third eye logo on the double tongue. The design is a nod to the ’80s and ’90s, which are known for their chunky sneaker silhouettes. The muted colour and dreamy campaign is giving the colour palette of Yeezy, with a new face and design. These sneakers are sure to make a statement and elevate any outfit.

As for sizing, these sneakers will be available in both men’s and women’s sizes. They are unisex, so everyone can enjoy the trendy design. The sizes will range from US 4 to US 14, so there’s a size for everyone. Keep in mind that Adidas sneakers typically fit true to size, but it’s always a good idea to check their size chart to ensure the perfect fit.

Now, I know you’re all dying to know about the price. The Bad Bunny x Adidas Campus Light sneakers will retail for $130 USD. While this may seem steep for some, it’s important to remember that these are a collaboration sneaker with a superstar, and they’re sure to be a collector’s item.

In terms of availability, these sneakers will be dropping on February 25th, 2023, so mark your calendars! They will be available on the Adidas website, as well as select retailers around the world. Sign-up here, to be notified when the drop happens. Make sure to set your alarms and act fast, because I have a feeling these sneakers will sell out quickly.

In conclusion, the Bad Bunny x adidas Campus Light sneakers are a must-have for any sneakerhead or fashion enthusiast. With their muted colour and chunky silhouette, they’re sure to make a statement and elevate any outfit. The collaboration with Bad Bunny adds an extra level of excitement and exclusivity to the release. So, get ready to rock these sneakers with confidence and show off your fashion-forward style.

The post The Bad Bunny x Adidas Collaboration Sneakers: A Must-Have for Sneakerheads! appeared first on womenssportsnow.com.

The latest release from Reebok? None other than the Reebok Nano X3 shoes. Does anyone else remember the days of the Sketchers Shape-Ups and the Reebok EasyTones? This isn’t the first time Reebok danced around re-inventing the classic training shoe. So, for the fitness and fashion lovers, the Reebok Nano X3 Shoes have finally arrived. Released on February 10th, 2023, these shoes are everything we’ve been dreaming of!

Reebok Nano X3

These shoes are designed for the ultimate performance in cross-training. The Nano X3’s are packed with features to help you conquer your workout of the day (WOD). The new Nano X3 features a Flexweave upper, which provides a comfortable and supportive fit, while also allowing your feet to breathe during intense workouts.

So, what makes these shoes so special? The all-new Roll Cage technology.

The Roll Cage technology in the Reebok Nano X3 Shoes is a game-changer for cross-training enthusiasts! It is a structural support system that provides stability and support to the feet during high-impact activities.

The Roll Cage is a series of TPU (thermoplastic polyurethane) components that are strategically placed around the shoe to provide additional support to the feet. This helps to reduce the risk of injury and enhances the overall performance of the wearer. The Roll Cage technology also helps to maintain the shape of the shoe and prevents it from collapsing, even after intense use.

These shoes are designed to take you from long runs, to intense weightlifting sessions. The Roll Cage helps to distribute weight evenly across the foot, reducing the pressure on any one area and helping to increase comfort during long workout sessions.

Overall, the Roll Cage technology in the Reebok Nano X3 Shoes provides the ultimate support and stability for cross-training enthusiasts, making it easier and safer to tackle tough WODs and reach their fitness goals.

Nano X3 Colourways

1 of 10

The 7 core colourways are unisex with sizing for both women and men. Additionally, there are 3 unique women’s styles featuring feminine shades of blue, purple, and black. Released on February 10, 2023, they are priced at $140. And, let me tell you, with all the amazing features and the latest technology packed into these shoes, they are well worth the investment.

My Thoughts

You might be wondering what makes these shoes any different than the Nike Metcon 8 shoes? The Metcon 8’s have also been hailed for their specialized design for CrossFit trainers.

Reebok has a reputation that precedes them in the world of performance shoes. With a history of creating innovative footwear for athletes of all types, this brand knows how to make a statement both on and off the court. In addition to their fashion-forward designs, Reebok is also committed to being environmentally responsible. Their use of eco-friendly materials and processes in their shoe production is a true testament to their commitment to sustainability.

So, when it comes to performance shoes, Reebok has earned its place at the top with their combination of style, function, and responsibility. Whether you’re a seasoned athlete or just starting out, Reebok has the perfect performance shoes for you!

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