Tag: Sports Business
U.S.-France men’s basketball final averages 19.5 million viewers, most watched gold medal game since 1996
Steph Curry, Kevin Durant and LeBron James not only brought the United States an Olympic gold medal.They delivered massive viewership numbers as well.NBC said...
The unprecedented million-dollar recruitment of the nation’s best softball player
John and Tracy Sellers arrived in Lubbock, Texas, the evening of Monday, July 22, with dinner reservations and an intention: to woo the best...
NBA announces $77 billion deals with ESPN, NBC and Amazon; TNT Sports threatens to sue, per sources
The NBA announced new 11-year TV deals with incumbent ESPN and newcomers NBC and Amazon Prime Video, rejecting TNT Sports’ right to match, which...
Don Garber: 25 years of the MLS commissioner who became the most powerful man in American soccer
Don Garber is a storyteller.Over lunch at a Midtown Manhattan rooftop restaurant last month, as he chronicles his journey from Bayside, Queens to the...
WNBA All-Star Game shatters previous ratings mark, draws 3.44 million viewers
Caitlin Clark and Angel Reese joining forces against the U.S. women’s national team for this year’s WNBA All-Star Game not only helped produce a...
