It’s that time of year again. Valentine’s Day, you either love it or you loathe it. It’s a day that often creeps up too soon after the new year. Whether you have a beau or you’re kicking it solo, you may or may not be feeling a bit spendy. After all, if you can’t love yourself, how can you expect anyone else to? However you choose to rationalize your seasonally appropriate spending, Adidas may have just the treat you’re looking for. Introducing the Adidas Valentine’s Day collection.

Adidas Valentine’s Day Collection 2023

Adidas releases a Valentine’s Day collection every year. The brand drops a Valentine’s Day collection as a way to tap into the consumer demand for holiday-themed merchandise. Around Valentine’s Day, people often look for gifts to show their love and affection to their partners, friends, and family. By releasing a collection that is specifically designed for the holiday, Adidas is able to offer customers a range of products that are perfect for gift-giving.

The Adidas Valentine’s Day collection typically includes a range of sportswear, shoes, and accessories. The collection is designed with a love-themed twist, or shades of red or pink to symbolize the holiday. The collection usually includes pieces for both men and women, so there’s something for everyone. Some popular items in the past have been graphic tees with heart logos or love-themed slogans, shoes with hearts on the side or insole, and even cute accessories like heart-shaped keychains or tote bags. It’s a great way to show some love to yourself or your significant other, by gifting them a cool and stylish Adidas item.

The Highlights

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Though the entire collection includes many pieces, here are some notable highlights. The first image showcases a pair of Adidas Valentine’s Day Ultraboost 1.0 sneakers. The sneakers come in both black and white, and feature hearts on the upper portion of the shoes, with a confetti-style sole. These sneakers are unisex, as are many of the items featured in the Valentine’s Day collection.

The second style of sneakers featured in this collection is the Superstar Bonega shoes. Drawing inspiration from the peanut butter and jelly sandwich, the colouring of these sneakers makes up the perfect pairing. Valentine’s Day is all about being ‘better together’ and these sneakers perfectly encapsulate that motif.

The final pieces I want to highlight include both the Valentine’s Day sweatshirt and pants. These two are undoubtedly the perfect pair. This set comes in both magenta pink and a dark heather grey. The pants feature an embroidered heart detail near the cuff. The sweatshirt features a similar embroidered heart on the center front. The most notable detail appears in writing on the back of the sweatshirt. The writing says, “Be your own, Big love, Best love, Forever love, Boyfriend, Girlfriend, Best Friend, Valentine, Palentine, Galentine, All love.”

Whether you’re celebrating alone, with your partner, or with your besties, this collection has something for everyone.

Happy Valentine’s Day. Xoxo

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