In a press release today, USA Pickleball announced the kick-off of a five deal with the sneaker brand Skechers. Skechers is now the “Exclusive Footwear Partner and Exclusive Shoe of USA Pickleball.”
If you saw the Skechers Super Bowl ad with Snoop Dog and Martha Stewart you know that Skechers wants to be everywhere.
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Pickleball is no exception. Skechers has official partnerships with the Carvana PPA Tour, Major League Pickleball and the APP Tour. That means if you’re watching or attending a pro pickleball event in the next few years you will definitely run into the Skechers “S”.
You will also see sponsored pros Tyson McGuffin and Catherine Parenteau in Skechers kicks. McGuffin has debuted a number of different color combinations since signing with the brand.
Shoes are one of the most talked about topics in pickleball. Skechers clearly wants to own that conversation with another big move like this. Read the full press release below.
USA Pickleball And Skechers Get Traction as Official Partnership Launches
PHOENIX, Ariz. (February 16, 2023) — USA Pickleball and Skechers, The Comfort Technology Company™, kicked off their five-year partnership at last week’s…
