Potential names for the Professional Women’s Hockey League’s original six franchises have been revealed.
Applications for Toronto Torch, Montreal Echo, Ottawa Alert, Minnesota Superior, Boston Wicked and New York Sound were filed with the United States Patent and Trademark Office by PWHL Holdings, LLC on Wednesday. DetroitHockey.net was the first to report the filings on Thursday morning.
PWHL Holdings previously filed trademarks for the league name and logos.
It should be noted that trademark applications don’t necessarily mean that these will be the team names when puck drops for the PWHL’s inaugural season in January 2024. And that the league has yet to officially announce its team names and logos.
These names follow previous women’s hockey franchises over the last decade like the Toronto Furies, Toronto Six, Montreal Force, Les Canadiennes de Montréal, Boston Blades, Boston Pride, Minnesota Whitecaps, Connecticut Whale, Metropolitan Riveters, Calgary Inferno, Markham Thunder and Buffalo Beauts.
According to a news release in June, the new league “acquired assets of the PHF,” though it is unclear what assets or intellectual property — like team names and logos — were purchased and might be used in the PWHL.
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