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The Tunisian Ons Jabeur rewrote history, becoming the first tennis player to be dressed in a tennis outfit by a Saudi Arabia brand. The two-time Wimbledon finalist has signed an endorsement deal with Kayanee, the fitness brand owned by Saudi Arabia’s PIF, which will design a line of outfits just for Jabeur.
an exclusive tennis line for the 29-year-old.
Jabeur said about the new partnership in an interview with the National: “Saudi Arabia is a country that I want to discover more about and I hope to bring more tennis to it.
Obviously I’m one of the players who will push to get there. I feel that this country deserves the possibility of organizing sporting events. It’s not a question of money, for me it’s about giving younger women, or any woman, the opportunity to practice sport and discover extraordinary things.” Princess Reema Bandar Al Saud, president of Kayanee, explained: “Ons Jabeur is not only a phenomenal athlete but also a symbol of resilience and determination.
We are honored to have her as our global athletic ambassador. This collaboration isn’t just about fitness. It’s about inspiring young women to pursue their dreams and seek one’s place on an…
