NWSL’s newest franchise to be called BOS Nation FC

Using an anagram for the term “Bostonian,” the National Women’s Soccer League’s newest franchise unveiled its name on Tuesday: BOS Nation Football Club.

The club’s identity, which is a departure from the traditional use of a city name, “doesn’t just represent the fans, it signifies a collective identity made up entirely of its fan base,” the team said in a statement.

The team plans to kick off as the NWSL’s 15th franchise in 2026. BOS Nation FC unveiled its brand using the campaign “Too Many Balls,” a pun about the number of famous men’s sports teams in Boston, and the need for more women’s sports.

“This is an important moment for women’s sports in Boston — and for Bostonians to see that they are fully represented in the team name, brand identity, and even in the tongue-in-cheek tone of the unveil campaign,” Jennifer Epstein, controlling owner of BOS Nation FC, said in a news release.

Actress and producer Elizabeth Banks and Olympic gymnastics champion Aly Raisman were also announced on Tuesday as new investors in the team.

“I am thrilled to join this female-led ownership group, each of whom has made a remarkable impact in Boston,” Banks said in a…