Not All Elite Athletes Are of the Human Variety

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Anyone who has played fetch with a dog knows the canine potential for running and jumping—and that a dog’s enthusiasm can outlast your arm. “Dogs use oxygen more efficiently than humans,” says  Dr. RuthAnn Lobos (DVM, CCRT, CVAT) and senior veterinarian at Nestle Purina PetCare. “That increased efficiency gives their muscles the fuel they need for energy and endurance.” And when dogs get the proper nutrition, their athletic potential is truly unleashed.

You can see for yourself by watching Purina’s Incredible Dog Challenge, an annual televised competition where dogs from across the country compete in a variety of agility, strength, and stamina events. The show highlights their incredible speed and massive power for jumping. And now you have a chance to see these top canine athletes in person—and challenge yourself to see how your athleticism compares—at the Outside Festival, in a special event fueled by Pro Plan Sport. The Outside Festival, a music-film-gear-skills gathering in Denver on June 1–2, is the perfect venue for seeing these canine superstars in action. Here’s everything you need to…

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