New York Liberty’s Sabrina Ionescu invests in NWSL Bay FC

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New York Liberty star Sabrina Ionescu is becoming an investor for the NWSL club Bay FC, the club announced Monday.

The 2024 WNBA champion is also joining the club as an “official commercial advisor,” a position that will help the organization with commercial and marketing strategies.

“I whole-heartedly understand how important investment really is and obviously you can talk about it and be about it, but you really have to want to be committed to it and invest to be able to see what you believe in come to light,” Ionescu told ESPN.

Ionescu has been wanting to find a way to get involved with the soccer club since the franchise launched in 2024. The conversations started with her just planning on investing in the club. But quickly, Ionescu decided she wanted to have a bigger, more impactful role with the organization.

“That was a big part of it for me — I want to invest, but I want it to be more than just transactional,” Ionescu said. “I want to grow my relationship with the team and the players and be able to bring in the relationships that I have and what I’ve learned on the business side of things to help with their overall brand partnership strategy.”

The first women’s basketball player to have a unisex signature collection with Nike, Ionescu would like to…

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