Netflix has secured the media rights to broadcast the 2027 and 2031 editions of the FIFA Women’s World Cup in the United States, the streaming platform and FIFA announced on Friday. The deal marks the first time that media rights to the Women’s World Cup have been sold separately from the Men’s World Cup.
The deal is inclusive of media rights in all languages in the U.S. and includes Puerto Rico.
For FIFA, the deal is a marked shift away from traditional broadcasting. Fox held the U.S. English-language media rights to the past three editions of the Women’s World Cup and aired the games on a mix of broadcast and cable.
In addition to live coverage of the tournaments, FIFA said Netflix will produce “exclusive documentary series in the lead-up” to both events, and “star-studded studio shows.”
“This is a landmark moment for sports media rights,” FIFA president Gianni Infantino said in a statement. “As a marquee brand and FIFA’s new long-term partner, Netflix has shown a very strong level of commitment to growing women’s…
