Murat Yakin: Switzerland’s coach winning hearts and minds by proving the doubters wrong

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Murat Yakin did look slightly surprised to be asked about his status as a sex symbol.

It was shortly after his Switzerland side had drawn with Scotland in their second group game at Euro 2024. In among all the questions about his team changes, tactical thinking and approach for the next game against tournament hosts Germany, it was slightly unusual.

But he’s a big hit on TikTok, apparently.

At a tournament where there have been some maverick touchline fashion choices, Yakin’s style is unfussy smart-casual: the sorts of clothes that aren’t immediately eye-catching but you can tell actually cost more than your car. He often wears a pair of large spectacles that, along with the streaks of grey in his swept-back hair, make him look a bit like Adam Driver playing Maurizio Gucci in the 2021 movie about the Italian clothing brand.

And for the thirstier corners of the internet, it clearly works.

When the question was asked, Yakin’s eyebrows rose towards the top of his forehead. Defender Manuel Akanji, sitting next to him, burst out laughing.

“I hope my wife isn’t listening to this,” said Yakin.


(Teresa Kroger – UEFA/UEFA via Getty Images)

But it was probably a relief for Yakin to be fielding that sort of question, given what he had to deal with before the…

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