LeBron James’ business manager, Maverick Carter, stands at the forefront of a concept that could shake up professional basketball.
Carter has been tabbed as an adviser by a group of investors that is looking to raise $5 billion to form an international basketball league, according to ESPN’s Shams Charania. The report adds that the league “would serve as a rival to the NBA.”
Aside from talks of investment and raising capital, it is reported that the league will consist of 12 teams — six men’s and six women’s — that will travel and play games internationally.
While talks of the new league appear to be in their infancy, getting Carter involved could give the project some real momentum in the sports world. Here is what to know about the reports of the league’s development.
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Who is Maverick Carter?
Carter is a sports-marketing businessman, media personality and James’ business manager.
Like James, Carter is a native of Akron, Ohio. The two share a relationship that dates back to their time as teammates at St. Vincent-St. Mary High School. After withdrawing from college, Carter began working as a Nike field representative and has worked closely with James since 2006.
In the media…
