Is Coffee the Next Big Thing in Running Apparel?

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According to research and new innovations in fabric design, coffee can now speed you up two ways—with pre-run sips and mid-run wicks. 

We’ve known that caffeine has long been heralded as a performance enhancer by those who desire a high level of focus, and recent studies show that caffeine helps those on the move by stimulating muscle fibers and mitigating fatigue. 

But with roughly 1 billion people drinking coffee every day—which results in about 2 billion cups consumed daily—the weight of these coffee beans totals roughly 22 billion pounds per year. Unfortunately, most spent coffee grounds end up in landfills, where they release methane, a harmful greenhouse gas. Several companies have combatted this by incorporating coffee grounds and charcoal into running apparel, for environmental and microbial benefit. But how does it work, exactly?  

Drinking Coffee, Sure. But Wearing Coffee?

First, it turns out that wearing coffee can actually help you stink less, as roasted coffee is a natural deodorizer. Caffeine contains nitrogen, which gives it natural, odor-blocking properties. 

S.Café, one of the leading…

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