The Boston NWSL expansion club has officially renamed itself to Boston Legacy FC as of Wednesday. The change comes five months after the club’s initial launch as BOS Nation FC, which swiftly faced criticism, followed by an official announcement earlier this month that the club would change the name. The team’s crest and full brand identity will be released at a later date this summer.
The club’s official news release describes the selection of Boston Legacy FC as keeping the focus on the city itself, “while invoking both its long history and its importance as a hub of future innovation — a city that carries its own decades of sporting legacy, while the club aspires to create its own new legacy that is true to the city, true to the fan, and true to the sport.”
The club selected Boston Legacy FC as the new name following public surveys, feedback from team advisers and community listening sessions. The team received over 500 suggestions during the name change process.
The club said they had guiding principles based on their extensive feedback, including honoring the history of the city but also steering clear of colonial, Revolutionary War and nautical themes. Fans also wanted the name to be immediately understandable (compared to BOS Nation, which was an anagram of…