“], “filter”: { “nextExceptions”: “img, blockquote, div”, “nextContainsExceptions”: “img, blockquote, a.btn, a.o-button”} }”>
Get access to everything we publish when you
>”,”name”:”in-content-cta”,”type”:”link”}}”>sign up for Outside+.
A staple of the Asics line, the Nimbus is etched into the legacy of the brand. For 25 years, it has been a leader in the cushioned category, delivering long-lasting comfort for neutral to under-pronating runners. But this year, it’s getting a major makeover. From a completely new look (which does not include the model’s signature gel peeping through the midsole) to 20 percent more foam than the previous version, stacking up to a whopping 41.5mm under the heel, it both looks–and moves–like a completely different shoe.
How exactly does a brand go about deciding to totally upend one of their classics? “The team has been building up to this overhaul for quite some time,” says Laura Bolgen, Asics senior manager global product line of performance running footwear. “There were a lot of people nervous about this update and we were acutely aware of our loyal base of consumers that we didn’t…
