How Whoop Is Pushing Forward Women’s Health Research

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The gender gap in sports science is no secret. For decades, there’s been a significant sex and gender bias in performance-based research: Women accounted for only 34 percent of the 12,511,386 participants involved in studies published in major publications between 2014 and 2020, according to a 2021 study published in Women in Sport and Physical Activity Journal. The result: Most takeaways based on sport and exercise science research might only be applicable to one sex—and it’s not women.

An unlikely champion for female athletes has emerged in recent years, though. Whoop, a subscription-based wearable that prioritized physiological data quantifying recovery over standard metrics like steps and calories burned, has quietly been compiling massive data sets that can better inform women about their bodies and help them unlock their best performance.

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