© Getty Images Sport – Clive Brunskill
2023 US Open champion Coco Gauff is the highest-paid female athlete of 2023 with $22.7 million earned through tournament prize money and sponsorship and endorsement deals, via Sportico. Gauff, 19, had a successful season on the WTA Tour and collected $6.7 million in prize money.
When it comes to Gauff’s sponsorship and endorsement deals, the American netted an impressive $16 million. Gauff, who is now the top-ranked American female tennis player, has sponsorship deals with New Balance, Head racket, Boose headphones, UPS, and Baker Tilly.
Coco Gauff — at just 19 years old — is now the world’s highest paid female athlete, earning $22.7 million last year.
Seven out of the top ten were tennis players.
(h/t @kbadenhausen) pic.twitter.com/aFljdpQ5gE — Joe Pompliano (@JoePompliano) December 6, 2023
Gauff on her sponsorship deals
“From a sponsorship standpoint, we’re getting some good money compared to the men.
At least in my position. I wouldn’t say it’s more so like a contract thing. Yes, there’s still a gender gap, but I feel like now a lot of the brands want to get more women and want to be more diverse. Especially with me being a black…
