© Vincent Carchietta-USA TODAY Sports
Manhattan resident Shawna Brazell first heard of NJ/NY Gotham FC through her adult soccer league and started attending games with friends.
“I love telling friends about how fun it is going to games but majority of the time it is a complete surprise to them that Gotham even exists,” she said.
This is the challenge facing the New York metro area’s National Women’s Soccer League franchise two years removed from a major rebrand. The team, which plays its home games across the river in Harrison, New Jersey, is still trying to pinpoint their identity and attract big crowds from one of the world’s most diverse cities.
Gotham’s presence in New York is a critical component for the overall growth of the league who now calls this city home. The club’s pathway to success is still a work in progress.
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