Emerging girls high school basketball league Overtime Select has signed an unprecedented eight sponsors for its inaugural season, the organization announced Thursday.
Tipping off August 3rd, the eight-team league will feature 64 of the country’s best high school basketball players, with the majority falling within their class’s top 25 — the largest number of top-ranked players competing at one time.
The sponsorship numbers indicate an increased investment in women’s sports across the board. League partners now include Adidas, Army Reserve National Guard, JPMorganChase, e.l.f. Cosmetics, Inc., “The Real Cost,” Gatorade, Nissan, and State Farm.
“For years, Overtime has celebrated the achievements of young athletes with our loyal following,” said Overtime VP and head of brand partnerships Jack Jenkins in a statement. “Overtime Select is the result of our multiyear effort to stand up a best-in-class platform for the future of women’s basketball. Our inaugural league partners share our passion for authenticity and empowerment, each motivated to lift the league’s players to new heights and reach millions of hungry fans.”
