Not even dismal weather was enough to dampen the spirits of the fashion pack earlier today, as they descended upon Marseille to bare witness to Virginie Viard’s latest Chanel collection for the Cruise 2025 season. Models (including Viard muses Loli Bahia and Vivienne Rohner) roamed the rooftops of the ‘Cité Radieuse’ (a post-war residence built between 1947 and 1952 by Swiss-French architect Le Corbusier and one of Marseille’s most iconic buildings). Under blustery and gloomy skies, front row attendees like Lily-Rose Depp and Charlotte Casiraghi sat and watched as Viard’s lineup went by, with the storied French fashion house’s creative director inspired by every element the majestic port city in Southern France has to offer – the sun, architecture, music and dance. Hoodies were layered under pastel tweed suits, a number of chic swimwear pieces made an appearance, CC-clad scuba dresses too, and the knitwear seemed as light-as-air.
Read below the reactions of theFashionSpot’s forum members:
“This is shockingly bad. Even by Virginie Viard’s standards. Emperor’s new clothes though, this will sell like hotcakes!” [Frederic01]
“How does Virginie Viard still have a job? This is a performance…
