Angel Reese Reebok deal, explained: Why Sky star is teaming up with sneaker company for fashion collection

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Angel Reese stock continues to rise around WNBA circles, her dogged defense and wondrous timing on the offensive and defensive boards proving increasingly desirable to masses of the league’s fanbase.

Reese came into the league already a star. She’s only continued to impose her will since, developing a penchant not only for her hard-nosed play, but also her eye-catching style. Reese is a burgeoning fashion icon, having garnered endorsement opportunities with Beats by Dre, SI Swimsuit and, now, Reebok.

Reese’s Reebok deal represents a major investment for both parties. For Reese, it’s an opportunity to see how her unique style holds up to the brand’s past and present icons, including Shaquille O’Neal and Allen Iverson, who were named president and vice president of basketball operations at the company last year.

Reebok, meanwhile, finally has an on-court representative to showcase its products. The company has existed for nearly 70 years, forming ties with some of basketball’s greatest players. And yet, it has seemingly fallen out of favor in recent years, replaced by multinational entities like Nike and Adidas.

Reese should offer footwear company a reprieve. She was the first basketball player to sign with the company after O’Neal and Iverson joined….

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