*Greg Steyger: arena racing category manager
Why did you design a new suit, did you discover a new need?
As we know, each swimmer is different. They have different needs which are influenced by different body shapes, different swim strokes and distances and different personal preferences. To satisfy all of these needs, it is important to provide choices and options. We developed this new suit to ensure we offer our top technology in a variety of different suits. The arena Powerskin Carbon-Air completes the trilogy – Carbon-Pro, Carbon-Flex and Carbon-Air.
What was this need? Who will benefit?
Carbon-Air stands for lightness and comfort, hence the name. Some swimmers want to be hugged but not squeezed. This could be personal preference or related to the duration of their event, or their discipline. The added comfort could be appreciated by mid to long distance swimmers for example.
How do you position this suit in respect to the other suits in the range?
Powerskin Carbon-Air is part of the Carbon Series family and provides many of the performance benefits of the Carbon-Pro and Carbon-Flex suits, specifically the intelligent compression, but with a focus on comfort.
Who is going to swim in the new Carbon-Air? Is it designed to suit a particular…
